GE - Minds + Machines

Creative Direction // Art Direction

A one day live streamed event was staged for the announcement of GE’s commitment to building the “Industrial Internet” (the idea of connecting the digital world with that of machines with promise of increased productivity, stronger economic growth and better living standards). A highly orchestrated set of motion animations were created to support the program’s talks and panels. A two minute video was projection mapped across three unique shaped panels that surrounded a GEnx engine.

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